Woodhead Branding

Adelaide


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Environmental Branding - theming

National and International

MARITIME SKILLS CENTRE - Digital & Information Display
A large environmental display was designed to highlight and inform the viewers of the many green star initiatives achieved within the building. The display with a constantly updating LED feed is located in the main foyer capturing the attention of all passing this busy hub.

ADCORP - Environmental branding
'Adcorp' is Australasia's largest locally owned marketing communications group, who's core business revolves around newspaper press adverts and the associated typography. An engaging design was based on typographer letter trays was created in the main access corridor to invite and promote conversation for both co-workers and clients.

SANTOS - Brand Identity
In collaboration with our Interior Design team we were commissioned to revitalise the existing dome structure within the most prominent multi-story tower in the CBD. With the new Santos ethos at the forefront of the design we applied energetic people centric images to the dome surface, back wall, reception wall and blade sign. All elements continually re-enforced the brand, was visually pleasing and acted as barrier for the meeting rooms within.

FOXTEL - Brand Identity
Working in close collaboration with our Interior Designers brought about this unique fit-out and environmental graphic design solution. Adapting the strong Foxtel brand for use as environmental graphics was key to this solution, both the Foxtel lightbeams and a multitude of images were used throughout. The graphics were designed to give each office and the workstations within the call centre a unique identity, allowing the occupants to have a sense of ownership and individuality.

TOUR DOWN UNDER - Brand Identity
A sub-brand was developed specifically for this cycling event to capture the movement, energy and excitement of the race. As a corporate sponsor, Woodhead took the opportunity to feature on the Race Director's vehicle, with a unique design approach that captured the essence of the annual event with the use of bright colours and bold use of type.

RAIA AWARDS NIGHT - Theming
Designed to emphasis the idea of sustainability and environmental awareness in the Architectural environment, this successful theme, for the South Australian chapter of the RAIA annual awards night, was based around the concept of the senses. Using every opportunity to exploit the theme, from the tactile aspect of the programs to the audio and visual presentations, both in and around the venue, made for a enjoyable and memorable awards event.

HOLDFAST SHORES - Theming
These unique signs were designed to launch the precinct's residential and tourist development. The signs depict the nautical themes of old, suggestive of ships, navigational devices and diary entries of the first time mariners of SA. Pedestrian directional signs reflect the architectural elements of many of the buildings and provide orientation within the precinct.