On 23 February 2012, the Digital Productivity Showcase at was officially opened at NICTA. This Woodhead designed workspace is a visually exciting, purpose-built demonstration facility to showcase new digital tools to improve Australia’s productivity. Located in the NICTA building at the Australian Technology Park (also designed by Woodhead, and opened in 2009), the Digital Productivity Showcase (DPS) was launched by Senator the Hon. Stephen Conroy, Federal Minister for Broadband, Communications and the Digital Economy and Minister Assisting the Prime Minister on Digital Productivity, and Mark Paterson AO, Director General, NSW Department of Trade & Investment, Regional Infrastructure & Services.
The Showcase has been designed as a futuristic space that takes visitors on a journey through a series of broadband-enabled spaces, starting with the home, then moving on to a small business setting, professional offices, big business and government zones. It incorporates a continuous ‘ribbon’ which reflects a constant progression of technology, across all zones and devices.
NICTA is Australia’s peak ICT research body. The ongoing relationship between Woodhead and NICTA is testament to our expertise in designing multi-sensory, engaging and technologically advanced projects that are functional at their core. Our work is intended achieve worlds best practice for our clients now, and be adaptable to respond to technological and workplace evolutions into the future.